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International Business : strategy and the multinational company /

Cullen, John B.

International Business : strategy and the multinational company / By John B Cullen. - 1st ed. - New York : Routledge , 2010. - xxv,500P. ; PB 28.9 cm

ISBN: 9780415800570

Subjects--Topical Terms:
The global context of multinational competitive strategy
Ethical management in the international context

Dewey Class. No.: 382 / CULJ

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