Neuro web design : what makes them click? /

Weinschenk, Susan M.

Neuro web design : what makes them click? / By Susan M. Weinschenk, Ph.D. - 1st ed. - USA : New Riders Publishing , 2009. - xiii,147p. ; 23 cm.

9780321603609


Designing Websites.
Invoking Scarcity.
Building Commitment.
Using Similarity.

004.6005 / WEIS