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Modern marketing theory: critical issues in the philosophy of marketing science. Critical issues in the philosophy of marketing science.

Hunt, Shelby D.

Modern marketing theory: critical issues in the philosophy of marketing science. Critical issues in the philosophy of marketing science. - U S A South Western Publishing Company 1991 - x,499

ISBN: 0538812214

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8001 HUNS

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