Get content get customers : turn prospects into buyers with content marketing /

Pulizzi, Joe.

Get content get customers : turn prospects into buyers with content marketing / By Joe Pulizzi and Newt Barrett. - 1st ed. - New Delhi : Tata McGraw Hill Publishing Company Ltd , 2009. - Xvii, 261p. ; 23 cm.

9780070670938


Coping with the content marketing revolution
Learning from smart marketers

659.104 / PULJ