Marketing strategy: understanding the CEO's agenda for driving growth and innovation. understanding the CEO's agenda for driving growth and innovation.
Kumar, Nirmalya.
Marketing strategy: understanding the CEO's agenda for driving growth and innovation. understanding the CEO's agenda for driving growth and innovation. - 1 - Boston Harvard Business Review 2004 - xv,270
Marketing Strategy
658.802 KUMN
Marketing strategy: understanding the CEO's agenda for driving growth and innovation. understanding the CEO's agenda for driving growth and innovation. - 1 - Boston Harvard Business Review 2004 - xv,270
Marketing Strategy
658.802 KUMN