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Marketing research : tools & techniques /

Bradley, Nigel.

Marketing research : tools & techniques / By Nigel Bradley. - 1st ed. - New Delhi : Oxford University Press , 2007 . - v, 531p. ; 24 cm.

ISBN: 9780195691641

Subjects--Topical Terms:
Questionnaries and topic guides
Marketing research applications

Dewey Class. No.: 658.83 / BRAN

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