Business research methods /
Zikmund, G. William
Business research methods / By William G. Zikmund - 3rd ed. - New York ; The Dryden press , 1984. - xxv, 742p ; 24.5 cm.
0030330785
Research Methodology
Exploratory Research
Survey Research
Attitude Measurement
001.42 / ZIKW
Business research methods / By William G. Zikmund - 3rd ed. - New York ; The Dryden press , 1984. - xxv, 742p ; 24.5 cm.
0030330785
Research Methodology
Exploratory Research
Survey Research
Attitude Measurement
001.42 / ZIKW