Consumer behavior : Building Marketing strategy /
Hawkins, Del I
Consumer behavior : Building Marketing strategy / By Del I Hawkins...[et al] - 9th ed. - New Delhi : Tata McGraw Hill Publishing Company Ltd. , 2009. - xxv, 867p. ; PB : 24 cm.
9780070600867
Consumer Behavior
Consumer Decision Process
Organisations as Consumers
658.8342 / HAWD
Consumer behavior : Building Marketing strategy / By Del I Hawkins...[et al] - 9th ed. - New Delhi : Tata McGraw Hill Publishing Company Ltd. , 2009. - xxv, 867p. ; PB : 24 cm.
9780070600867
Consumer Behavior
Consumer Decision Process
Organisations as Consumers
658.8342 / HAWD
