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Product management in India /

Majumdar, Ramanuj.

Product management in India / By Ramanuj Majumdar. - 2nd ed. - New Delhi : Prentice Hall of India PVt Ltd , 1999. - Xv, 347p. ; 24 cm

ISBN: 812031252X

Subjects--Topical Terms:
Product market analysis
Positioning and differentation strategies

Dewey Class. No.: 658.8104 / MAJR

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