Sales force management /

Johnston, Mark W.

Sales force management / By Mark W. Johnston and Greg W. Marshall. - 8th ed. - New Delhi : Tata McGraw Hill Publishing Company Ltd , 2006. - Xvii, 491p. ; 25.5 cm.

9780070606333


Linking strategies and the sales role in the era of customer relationship management
Salesperson peformance motivating the sales force

658.81 / JOHM