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Taking sides: clashing views on contraversial issues in marketing. Cashing views on contraversial issues in marketing.

Macchiette, Barton; Roy, Abhijit.

Taking sides: clashing views on contraversial issues in marketing. Cashing views on contraversial issues in marketing. - 1 - U S A Mc Graw Hill 2001 - xvi,388

ISBN: 0072384492

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 MACB

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