New products management /
Crawford, Merle.
New products management / By Merle Crawford and Anthony Di Benedetto. - 7th ed. - New York : Irwin , 2003. - Xx, 567p. ; 22 cm.
0072471638
Implementation of the strategic plan
Sales forecasting and financial analysis
658.575 / CRAM
New products management / By Merle Crawford and Anthony Di Benedetto. - 7th ed. - New York : Irwin , 2003. - Xx, 567p. ; 22 cm.
0072471638
Implementation of the strategic plan
Sales forecasting and financial analysis
658.575 / CRAM