Marketing management /

Marketing management / Edited by A Mukund. - 1st ed. - Hyderabad : ICFAI University Press , 2004. - vii,186p. ; PB 24.2 cm - II .

Volume-II

8178811227


Banning liquor surrogate advertising
Reinventing cadbury
The teleshopping business in India

1st ed.

001.0726588 / MUKA