Infinite asset: managing brands to build new value. Managing brands to build new value.
Hill, Sam;Lederer, Chris.
Infinite asset: managing brands to build new value. Managing brands to build new value. - 1 - Boston Harvard Business School Press 2001 - xii,238
1578512492
Brand Management
658.827 HILS
Infinite asset: managing brands to build new value. Managing brands to build new value. - 1 - Boston Harvard Business School Press 2001 - xii,238
1578512492
Brand Management
658.827 HILS