Research methods for business students /

Saunders, Mark.

Research methods for business students / By Mark Saunders, Philip Lewis and Adrian Thornhill. - 3rd ed. - New Delhi : Pearson Education , 2004. - xviii,504p. ; 24.5 cm.

0273658042


Negitiating Access and Research Ethics.
Selecting Samples.
Collecting Primary Data Using Questionnaires.

001.42 / SAUM