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Marketing management: analysis planning implementation and control. Analysis planning implementation and control.

Kotler, Philip.

Marketing management: analysis planning implementation and control. Analysis planning implementation and control. - 8 - New Jersey Prentice Hall 1988 - xxix,801/1994

ISBN: 0135561507

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 KOTP

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