Database marketing: analyzing and managing customers. Analyzing and managing customers.
Blattberg, Robert C; Kim, Byung-Do; Neslin, Scott A.
Database marketing: analyzing and managing customers. Analyzing and managing customers. - 1 - New Delhi Springer 2010 - xxiv,871
9788184893847
Marketing
658.8 BLAR
Database marketing: analyzing and managing customers. Analyzing and managing customers. - 1 - New Delhi Springer 2010 - xxiv,871
9788184893847
Marketing
658.8 BLAR