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Managing innovation and new product development : concepts and cases /

Chaturvedi, Mukesh.

Managing innovation and new product development : concepts and cases / By Mukesh Chaturvedi, Aseem Kumar and Manmohan Rahul. - 1st ed. - New Delhi : PHI Learning Pvt Ltd , 2009. - Xix, 271p. ; 24 cm.

ISBN: 9788120337275

Subjects--Topical Terms:
Innovations management process
Organizing for new product development

Dewey Class. No.: 658.575 / CHAM

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