Business research methods : a south-asian perspective /
Zikmund, William G.
Business research methods : a south-asian perspective / By William G. Zikmund…[et al.] - 8th ed. - New Delhi ; Cengage Learning , 2013. - xxiv, 750p ; 27.8 cm
9788131518519
Research Methodology
Qualitative Research
Primary Data Collection
Measurement Concepts
001.42 / ZIKW
Business research methods : a south-asian perspective / By William G. Zikmund…[et al.] - 8th ed. - New Delhi ; Cengage Learning , 2013. - xxiv, 750p ; 27.8 cm
9788131518519
Research Methodology
Qualitative Research
Primary Data Collection
Measurement Concepts
001.42 / ZIKW
