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Consumer behavior: buiding marketing strategy. Buiding marketing strategy.

Hawkins, Del I;Mothersbaugh, David L;Mookerjee, Amit.

Consumer behavior: buiding marketing strategy. Buiding marketing strategy. - 11 - New Delhi Tata McGraw Hill Publishing Company Ltd 2011 - xxix,866

ISBN: 9780070682160

Dewey Class. No.: 658.8342 HAWD

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